Optimize Act! E-Marketing Blasts with a Few Simple Tips
When I work with Act users with either Swiftpage E-Marketing or Act E-Marketing I like to point out that there are two separate but equal processes:
Composing and sending an e-blast
Reporting on the results
If you are sending an E-mail blast in Act to more than 50 contacts I strongly recommend that you use an ESP (email service provider) so that you can measure your result. Using either Swiftpage...
BYOL ACT E-Marketing Workshop
Do you use ACT? Do want to E-Market? Wouldn’t it be nice learn how to make it happen??
I’ll be running a free, hands-on seminar on ACT E-Marketing as part of the ITPalooza on Wednesday, December 12, 2012 from 4-5 PM at Nova Southeastern University. This is a free seminar but prior registration is required. Space is limited and available on a first-come, first-served basis so sign...
Saying Good-Bye to the E-mail Blues
People very rarely call me when everything is going well. As much as I’d like to hear from one of my clients that all systems are go, I’m more likely to hear from the frazzled person who took a wrong turn in the maze of technology – and is looking for my help to bail him or her out!
A rather large cruise ship company recently needed just such a lifesaver. The CEO decided to embark on a journey...
